D2C PPC · India · Bengaluru · 2026

Sustainable & Eco Products
Bengaluru India Ad Costs

Eco-friendly home, sustainable fashion, zero-waste products. India eco segment growing rapidly. Urban millennial buyers. Mission-driven = strong word-of-mouth.

₹0.17Meta CPC
₹0.48Google CPC
Avg ROAS
3.5%Avg CVR (Meta)
Industries
Fashion & Apparel₹10Beauty & Skincare₹14Health & Supplements₹18Food & Beverage₹8Home & Living₹16Pet Care₹12Sports & Fitness₹11Jewellery & Accessories₹15Baby & Kids₹12Electronics & Gadgets₹14Sustainable & Eco Products₹11Personal Care & Grooming₹13Travel & Outdoor Gear₹12Wellness & Functional Drinks₹14
Locations
National AverageMumbaiDelhi NCRBengaluruHyderabadPuneChennai / KolkataAhmedabad / JaipurTier 2 CitiesTier 3 / Rural
Sustainable & Eco Products — Bengaluru
Eco-friendly home, sustainable fashion, zero-waste products. India eco segment growing rapidly. Urban millennial buyers. Mission-driven = strong word-of-mouth.
Insight: India sustainability awareness growing fast in metros. Khadi and natural products positioning strong. Government push for plastic-free India helps. B-Corp and organic certifications increase trust and CVR.
2026 Benchmarks — Bengaluru
₹0.17
Meta CPC
↓ Below avg
₹0.48
Google CPC
↓ Below avg
3.5%
Meta CVR
Google: 4.2%
Meta ROAS
CPA: ₹290
Budget Estimator — Bengaluru
Monthly Budget (INR)₹50,000
Channel
-
Adj. CPC
-
Est. Clicks
-
Est. Orders / mo
-
Proj. Revenue
-
With Sorted optimisation: - orders (25% more)
Campaign Breakdown — Sustainable & Eco Products
FormatChannelCPCCTRCVRBest for
Meta FeedMeta₹112.0%3.5%Mission + impact creative
Meta ReelsMeta₹61.3%2.5%Impact storytelling
WhatsApp AdsWhatsApp₹132.6%5.5%Community building
Google SearchGoogle₹325.5%4.2%Eco + natural terms
Google ShoppingGoogle₹80.8%2.0%Product listings
YouTubeYouTube₹10.7%1.0%Impact documentary

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Explore Other Industries
Fashion & Apparel
Meta: ₹10 · ROAS: 4.5×
Beauty & Skincare
Meta: ₹14 · ROAS: 5.2×
Health & Supplements
Meta: ₹18 · ROAS: 5.5×
Food & Beverage
Meta: ₹8 · ROAS: 3.8×
Home & Living
Meta: ₹16 · ROAS: 5×
Pet Care
Meta: ₹12 · ROAS: 4.8×
Sports & Fitness
Meta: ₹11 · ROAS: 4.2×
Jewellery & Accessories
Meta: ₹15 · ROAS: 5.8×

Sources: WordStream 2026, Ryze AI / Triple Whale (20K+ DTC accounts), AdAmigo, OwlClaw India 2026, Sorted Agency data. Updated June 2026.